Did you know that the "smell of Play-Doh" is a registered trademark? Sensory trademarks go beyond logos and slogans, protecting features like scents and sounds that distinguish a brand. The Play-Doh scent joined the ranks of unique trademarks like the roar of the MGM lion. Think tactile legal tools are bland? Intellectual property law engages all your senses! Share your fascinating encounters with IP that surprised or delighted you.